(84-24) 3747 6373 infohn@hkh.vn
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BRAND PURPOSE

Belle Maison Premiere is a collection of up-scale hotels found in some of Vietnam’s most eccentric and cultural rich cities that combines premium boutique flavors with locale’s distinctive culture. We respectfully and joyfully celebrate each destination’s way of life and reconnect our guests to a tasteful immersive experience.

BRAND DNAs

Cultural Practice Celebration | Sensory Immersion | Harmonious Balance

BRAND EXPRESSIONS

  • Scenery landscape and key location
  • Personalized experience
  • High-class locally-resourced gastronomy
  • Fresh and unconventional approach on local rituals
  • Business and family-oriented features
  • An off-beaten track experience
  • Immersive, endearing ambiance with a home-like feeling

TARGET CUSTOMERS

Up-scale business & leisure guests

ASPIRATIONAL FEELINGS

Elegant. Heart-warming